Let’s a try a little experiment based on one conducted by Daniel Kahneman and Amos Tversky; who we talked about in the video looking at System 1 and System 2....
Watch nowAbi’s introduction to Functionality
Whenever somebody asks me what I do for a living, the easiest answer to say is “I break things.” My career is based on finding issues with websites that nobody...
Watch nowEye tracking and pupil dilation
What’s the first thing a customer looks at when they visit your page? Will they notice the special offer banner at the top? Will they struggle to find the checkout...
Watch now