Blog posts

Redesigning a website can be a costly exercise, and can run the risk of alienating your users, harming your conversions and landing you back where you started Deciding why you...

Almost 50% of people who intend to make a purchase from a website don’t, that’s a lot of lost revenue. Find out the key triggers that will help consumers complete...

People who use your website search have a higher level of purchase intent than those that are just browsing Because of this they will on average convert 5 or 6...

Check your analytics data to see how many visitors actually proceed on their buying journey beyond your online form Then ask yourself why the data shows so many leaving your...

The web industry evolves quickly and over time, concepts and methodologies change, or more often, get refined and improved upon. The underrated concept of progressive enhancement isn’t actually that new...

The numbers you use on your website can affect your customers’ frame of reference—big numbers mean they think big, whereas small numbers cause the opposite A recent survey found that...